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Showing posts from November, 2017

legal and ethical

Topic B.1 Legal and ethical considerations     Libel It is an untrue statement about a living person or existing institution that injures reputation by defamation, that is, by exposing them to public hatred, shame, disgrace or ridicule.  Slander is spoken defamation, but libel is the usual sort of lawsuit filed against the media or those who use the media to speak out.   Defamation The publication of a statement about someone that lowers him or her in the estimation of right-thinking members of society generally, where no defence (usually truth, opinion, or qualified privilege) is available. The defences are dealt with below   Privacy The Revised Explanatory Memorandum for the private sector provisions of the Privacy Act notes that this exemption ‘seeks to balance the public interest in providing adequate safeguards for the handling of personal information and the public interest in allowing a free flow of information to the public through the media’. One way a

Structure of media organisation

Structure of media organisation     Horizontal integration Horizontal integration is a stage where a company is ready to expand. They do this by increasing production of goods also the service in regards to the supply chain. This can be done internally via acquisition or merger. A good example of horizontal integration is Facebook's acquisition of Instagram in 2012 for a reported $1 billion. Both Facebook and Instagram operated in the same industry and were in similar production stages in regard to their photo-sharing services. Facebook, looking to strengthen its position in the social media and social sharing space, saw the acquisition of Instagram as an opportunity to grow its market share, increase its product line, and reduce competition and access potential new markets. All of these things came to pass, resulting in a high level of synergy. Pros – larger market             Increase of income             Affective sales             Quality improvement   
Image
Clearly between BBC news and The Evening Standard one can easily see the difference between the two platforms. The BBC are straight forward and give the audience exactly what to expect and “it is what it is” where The Evening Standard are more eye catching and standout. Their aim is to attract the audience and want them to read on as visible below in the images taken today. This story is based on Chancellor Phillip Hammond decisions regarding budgeting for Brexit. He is highly under pressure to deliver his formal conclusion. The Standard’s publishing of this report is easier to read and has a lot more figures and charts. They also include phrases such as “ Mr. Hammond's job is on the line if he fails to deliver a "spectacular" speech, it was reported today”. Personal opinions determine as if I were looking for detail and the overall statistics I’d look on the BBC. In addition The Standard is more attractive, they use bigger words and a lot of numbers and fig
Season one, Episode one Pilot The big bang theory   All information below is relevant only to Season one, Episode one “Pilot” Characters -Sheldon Cooper – Main Actor – Hero/Helper -Leonard Hofstadter – Main Actor - -Penny -Raj Koothrappali -Howard Wolowitz   In the first episode of the first season. We are introduced to Leonard and Sheldon. They are scientists and lack the social communication barriers that others would which inflicts the awkwardness in this episode. They live together and study/ work in the same university. They are met with a new neighbour, Penny. She’s in her early 20’s, works at a cheesecake factory as a waitress and recently separated with her significant other after a 4 year relationship. By now we can see that, this greatly impacts her as she shows affection in tears around midway through the episode. Raj and Howard are presented with a knock on the door. Leonard opens and they walk in with excitement to watch a Stephen ha
Season one, Episode one.   Prison break notes   It falls under the sector of Moving Image. It’s cross genre , the theme is blended. It goes from crime to dramatic. The dramatic side takes over where as in the beginning the scene is set in a flashback of a concurrent bank robbery witch falls under crime. We witness drama quite rapidly as the storyline is played. Starts off with a character getting tattooed and his first tattoo and its quite large – this suggests violence Bank robber few minutes in, demanding for volt to be opened. Stated he doesn’t have a single violent bone in his body but yet his eager to enter prison almost purposely. 7 minutes in, someone got stabbed in jail, he seems to have a bad reaction or it’s impacting him. Finds his brother in prison, try’s to reach him for contact however it’s been made clear to him there’s no way because he is on death row waiting for his final 24 hours. Michal promises to get his brother out. Flashb

passive to active

Audience Theory: From Passive to Active How do audiences “read”, interpret, and interact with media products?   A bit of history When Media Studies first started as a “serious” discipline, the focus was very much with the effects that the media had on the audience. This approach saw the audience as a passive mass, being brainwashed by the messages that flooded them from TV, newspapers, films, the radio and so on.   In effects theory , the media are powerful, negative forces who control the masses.   The media is seen as a hypodermic needle , injecting our helpless minds with messages which we take on board fully.   The effects model is still in evidence today, particularly in tabloid newspapers who construct moral panics around the latest buzz in the media- rap music videos, horror movies, Facebook and so on.     Moral Panics Moral panics happen when members of a society and culture become outraged, fearful and upset by the challenges and menaces posed to &#

Media, On your doorstep