Evaluation
We intended to persuade audiences with an advertisement, that when in distress, sometimes it’s best to take a break and grab a bite to eat. So we’ve done just that. We use humour that is found in everyday scenarios, this eliminates the serious side as really and truly, it’s chicken. We achieved our overall goal however we faced barriers. One of which was personal ‘Broke my foot’ fortunately i was able to begin filming and i filmed the first half of the advertisement ( office scenes ) after speaking with Chris Price we was authorised to use his office as our filming location. Our purpose was to grab the audience's attention and create brand awareness to the company we advertised on behalf of. By creating a scene where one is seen in stress and trapped behind four walls and a computer this allowed us to really bring across our point. In terms of purpose, it’s simply to inform audiences Tennessee Chicken is a great stress relief. In return, they gain more consumers. Throughout o...